Privacy Policy

Effective Date: August 25, 2025
Last Updated: August 25, 2025
Version: 1.0

1. Introduction

Welcome to PickPCParts (“we,” “our,” or “us”). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at https://pickpcparts.in and use our PC building services.

By using our website, you agree to the practices described in this Privacy Policy.

JURISDICTIONAL NOTICE: This Privacy Policy is designed primarily for users in India and is governed by Indian law. Users from other jurisdictions access this site at their own discretion and subject to their local laws.

This policy is designed to comply with the Digital Personal Data Protection Act, 2023 (DPDPA) and other applicable privacy laws in India.

2. Information We Collect

2.1 Personal Information

We may collect the following types of personal information:

  • Account Information: Username, email address, password, date of birth, and age verification

  • Profile Data: Profile picture, display name, bio, user preferences, and account settings

  • User-Generated Content: PC build configurations, completed builds, comments, reviews, and other contributions

  • Technical Information: IP address, browser type, device information, and usage data

  • Communication Data: Messages, feedback, support requests, and information provided when contacting us

  • Consent Data: Records of your consent choices and preferences

2.2 Automatically Collected Information

When you visit our website, we automatically collect certain information through cookies and similar technologies:

  • Usage Data: Pages visited, time spent on site, clicks, searches, and navigation patterns

  • Technical Data: Browser type, operating system, device identifiers, and referral URLs

  • Analytics Data: Website performance and user behavior insights (only with consent)

2.3 Third-Party Data

  • Analytics: Aggregated usage statistics from Google Analytics (if enabled with consent)

  • Affiliate Links: Information related to purchases through affiliate partners (no personal purchase details are shared with us)

3. How We Use Your Information

3.1 Primary Purposes

We use your personal information for the following purposes:

  • Account Management: Creating and maintaining your user account

  • Service Delivery: Operating, maintaining, and improving our PC building tools and functionality

  • Content Display: Showing builds, reviews, and community content

  • Communication: Responding to your inquiries and providing support

  • Security: Protecting our website and users from fraud, abuse, and security threats

  • Compliance: Meeting legal and regulatory requirements

  • Consent Management: Tracking and managing your privacy preferences

3.2 Legal Basis for Processing

We process your personal information based on the following legal grounds:

  • Consent: When you explicitly agree to data processing

  • Contract Performance: To provide services you’ve requested

  • Legitimate Interest: To improve our services and ensure security

  • Legal Obligation: To comply with applicable laws and regulations

4. Affiliate Program Disclosure

PickPCParts participates in affiliate programs (e.g., Amazon Associates).

  • Clicking affiliate links may redirect you to retailer websites

  • We may earn a commission at no additional cost to you

  • Tracking of affiliate purchases is handled by the retailer under their own privacy policies

  • We never receive personally identifiable purchase details

  • Affiliate notices are displayed clearly on relevant pages

5. Data Sharing and Disclosure

5.1 Limited Sharing

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

  • Service Providers: With trusted third-party service providers who assist in website operations

  • Legal Requirements: When required by law or to protect our rights and safety

  • Business Transfers: In connection with a merger, acquisition, or sale of assets

  • Consent: When you explicitly authorize us to share your information

5.2 Data Protection

All third-party service providers are contractually obligated to protect your information and use it only for specified purposes.

5.3 Public Information

Some profile information (username, display picture, bio) and public content (comments, reviews) may be visible to other users.

6. Data Security

6.1 Security Measures

We implement appropriate technical and organizational security measures to protect your personal information:

  • Encryption: SSL/TLS encryption for data transmission and storage

  • Access Controls: Password hashing, secure storage, and role-based access controls

  • Regular Monitoring: WordPress security protections, updates, and continuous monitoring

  • Incident Response: Input validation, nonce protection, and procedures for handling security incidents

6.2 Data Breach Response

In the event of a data breach that affects your personal information, we will:

  • Notify the Data Protection Authority within 72 hours of discovery

  • Notify affected users without undue delay

  • Take immediate steps to contain and remediate the breach

  • Provide guidance on protective measures you can take

  • Maintain detailed records of the breach and our response

Note: While we take strong security measures, no system is 100% secure. We have implemented a comprehensive data breach management system to ensure timely response and compliance.

7. Data Retention and Deletion

7.1 Retention Periods

We retain your personal information only for as long as necessary to:

  • Active Accounts: Data is retained while the account is active

  • Deleted Accounts: Account is permanently deleted. Content you created (e.g., comments, reviews, builds) may be anonymized and reassigned to “admin” for community continuity

  • Legal Compliance: Certain data may be retained longer if required by law

  • Anonymous Data: Aggregated, non-identifiable statistics may be kept indefinitely

7.2 Data Deletion

When your information is no longer needed, we will securely delete or anonymize it.

8. Your Rights Under DPDPA

8.1 Right to Information

You have the right to know:

  • What personal information we collect about you

  • How we use and process your information

  • Who we share your information with

  • How long we retain your information

8.2 Right to Access and Portability

You can request:

  • A copy of your personal information (JSON format within 30 days)

  • Information about how we process your data

  • Data in a portable format

  • Request data export through your user dashboard or by emailing contact@pickpcparts.in

8.3 Right to Correction

You can request correction of inaccurate or incomplete personal information through your user dashboard.

8.4 Right to Erasure

You can request deletion of your personal information, subject to legal requirements. You can delete your account anytime through your dashboard or by request.

8.5 Right to Withdraw Consent

You can withdraw your consent for data processing at any time through your user dashboard.

8.6 Right to Grievance

You have the right to file a complaint with the Data Protection Authority.

8.7 How to Exercise Your Rights

To exercise these rights:

  • User Dashboard: Access your privacy settings and data rights through your user dashboard

  • Email: Contact us at contact@pickpcparts.in

  • Grievance Officer: For complaints or concerns, contact our Grievance Officer at contact@pickpcparts.in

9. Cookies and Tracking Technologies

9.1 Types of Cookies

We use a comprehensive cookie consent system to respect your privacy choices:

  • Essential Cookies: Always active for site functionality (login sessions, PC Builder, favorites, user preferences)

  • Analytics Cookies: Optional, only enabled with your explicit consent (Google Analytics for site usage insights)

  • Preference Cookies: Remember your settings and preferences

  • Consent Storage: Your choice is remembered for 1 year

9.2 Cookie Management

You can control cookie settings through:

  • Accept All: Enables essential and analytics cookies

  • Decline Non-Essential: Keeps only essential cookies, blocks analytics

  • Reset Preferences: Clear browser cookies to reset your choices

  • Change Preferences: Modify cookie settings anytime through your browser or user dashboard

9.3 What We Track

  • Essential: User authentication, PC build configurations, site preferences

  • Analytics: Anonymous usage statistics, page performance, user behavior patterns

  • No Personal Data: Analytics cookies never contain personal information

10. Third-Party Services

We use the following third-party services:

11. International Data Transfers

11.1 Data Location

Your personal information is primarily processed and stored in India. If we transfer data internationally, we ensure appropriate safeguards are in place.

11.2 Cross-Border Transfers

Data may be processed outside India (e.g., Google/Cloudflare servers). We ensure compliance with Indian law and future government rules on international transfers.

12. Children’s Privacy

12.1 Age Verification

We require users to be at least 13 years old to register. Users under 18 may require parental consent depending on local regulations. We do not knowingly collect personal information from children under 13.

12.2 Parental Rights

If you believe we have collected information from a child under 13, please contact us immediately.

12.3 Sensitive Data

We do not collect sensitive personal data (financial, health, biometric information).

13. Changes to This Policy

13.1 Policy Updates

We may update this Privacy Policy from time to time. Material changes will be announced via:

  • Updated “Last Updated” date

  • Notice on our website

  • At least 30 days’ notice if changes affect your rights

13.2 Continued Use

Your continued use of our services after policy changes constitutes acceptance of the updated policy.

14. Contact Information

14.1 Grievance Officer

For privacy-related inquiries, complaints, or to exercise your rights:

Grievance Officer: Roshan Bharambe
Designation: Grievance Officer
Email: contact@pickpcparts.in
Address: Pune, Maharashtra, India

14.2 General Inquiries

For general questions about this Privacy Policy:

Email: contact@pickpcparts.in
Website: https://pickpcparts.in

15. Data Protection Authority

You have the right to file a complaint with the Data Protection Authority of India if you believe your privacy rights have been violated.

16. Legal Basis and Compliance

16.1 Applicable Laws

This Privacy Policy is designed to comply with:

  • Digital Personal Data Protection Act, 2023 (DPDPA)

  • Information Technology Act, 2000

  • SPDI Rules, 2011

  • Other applicable privacy laws in India

16.2 Governing Law and Jurisdiction

This Privacy Policy is governed by the laws of India. Any disputes arising from this policy or your use of our services shall be resolved in the courts of Pune, Maharashtra, India.

16.3 Territorial Scope

This website is intended primarily for users in India. Users from other jurisdictions access this site at their own discretion and subject to their local laws.

17. Definitions

  • Personal Information: Any information that identifies or can be used to identify an individual

  • Data Processing: Any operation performed on personal information

  • Data Controller: The entity that determines the purposes and means of processing

  • Data Processor: The entity that processes personal information on behalf of the controller

  • Consent: Freely given, specific, informed, and unambiguous indication of agreement

This Privacy Policy is effective as of the date stated above and applies to all users of our services.

For questions about this Privacy Policy, please contact our Grievance Officer at contact@pickpcparts.in

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